Ad slogans are a vital part of any marketing plan, as they help to promote business,engage with customers and brand your company. A good slogan not only garners your customers commitment, but it also tells them what the brand stands for. Slogans should not be looked at as just an advertising ploy, they are much more than that. Slogans are a way to brand your business since your company name is always included between the slogan and tagline . All top companies are known for their great taglines and sayings that get into the customer’s mind and stays there for hours on end. An effective slogan should be catchy, memorable, reflects your brand accurately and should include an emotional attachment. Our team at LUXE can create a marketing plan, slogan and branding plan for your company today !